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Grandpa says,
- they don't know about stars,
no matter what they call you indian,
what can he teach who does not know beautiful things,
and they will not want to see you worthy,
just to dress your root,
your divine essence

Erick de Jesus Ocelotl

In Zapotec Xquenda' means: soul, spirit, origin, but it can also be understood as “my roots, my culture”. This expression, which names the exhibition, acquires a profound meaning today, in  that globalization and migration promote uprooting.  

Xquenda' presents women, mostly indigenous and professionals, who find in their clothing a tool of resistance and struggle to preserve their cultural heritage. The exhibition is made up of 32 photographs, which, in the artist's words, portray "women who make the earth tremble under their feet and who make the rainbow part of their dresses."  They appeal to the strength of women as transmitters of culture through their typical costumes. Through the lens, Núñez captures the essence of brave Tehuanas, Purépechas, Zapotecs and charro skirmishers who honor with their dresses the transcendental that fights the ephemeral.

About the Author

Seven years ago, Enrique Núñez , originally from Oaxaca, found in photography the way to take his Isthmian roots with him to the different places where he has lived, and go further by spreading his work on social networks. In addition to being a photographer, Enrique Núñez is a research professor at the Business School of the Universidad Panamericana, Campus Guadalajara.



Text: Dr. Nilsa Marlen Téllez Morales

Research professor at the School of Communication.

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Enrique Nunez

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